Privacy Policy

We take the protection of your personal data seriously. With this data protection declaration, we would like to provide you with some details on what data of our website users we collect, process, and use, and the purposes for which we do so.

1. Who is responsible for your data?

The company

Knappe + Lehbrink Promotion GmbH is responsible for the legal collection, processing and use of your data, represented by
Managing Directors Ms Simone Knappe and Mr Oliver Lehbrink
Maschbruchstraße 22-28
32257 Bünde

Phone +49 5223 9270-0

E-mail: info(at)kl-promotion.de

External Data Protection Officer
Creditreform Compliance Services GmbH
Mr Benjamin Spallek
Hammfelddamm 13
41460 Neuss
Tel. +49 2131 109-1072

If you have any questions regarding data protection, please send an e-mail to dsgvo(at)kl-promotion.de or contact us personally at +49 5223 9270-0. 

2. What data do we collect, and for what purpose?

2.1 Usage data

When you visit our website, our server automatically saves a variety of data. This includes:

  • Date and time of the request,
  • Name of the file requested,
  • Page from which the file was requested,
  • Browser type and version used,
  • Operating system used,
  • Access status (file transferred, file not found, etc.),
  • Complete IP address of the requesting computer,
  • Any reference through which you accessed the page,
  • Transmitted data quantity.

We use this usage data to make our website accessible to you, to detect and correct any technical problems that occur and to prevent misuse of our website and prosecute any misuse that does occur. In addition, we use the usage data for statistical purposes and to improve our website in anonymised form, meaning that there is no way for us to identify you as a user.


2.2 Data you transmit to us

You have the ability to contact us through our website (such as using the contact form). We only use the personal data you transmit to us in this context for the purpose of processing your specific inquiries.

Using our contact form

If you have questions of any kind, we offer you the option of contacting us through a contact form provided on our website. To do so, you must provide your data (name, company, phone and e-mail) so that we know from whom the inquiry comes and so that we are able to answer it. 
Data processing for the purpose of contacting us is carried out based on Art. 6 para. 1 clause 1 lit. b) or f)GDPR, and therefore, depending on your inquiry, either as part of initiating the contract or otherwise based on your and our legitimate interest. 
he personal data we collect to use our contact form is deleted if it is no longer necessary to store the data for the purposes indicated in this declaration, unless the law requires the data to be stored for longer. 

Using data to fulfil inquiries, contracts and orders:

We must process your data in order to fulfil a contract or carry out pre-contractual measures. This includes transmitting this data to service providers (such as transportation companies, package companies, etc.) who perform contractual services for you on our behalf.

Your data will never be used for any other purposes besides those necessary in the context of our business relationship.


2.3 Legal basis

The legal basis for processing your data is Art. 6 para. 1 lit. b, c of the European General Data Protection Regulation. 

3. Use of cookies

Adjusting cookie settings

Our website uses so-called “cookies” in several areas. Cookies are small text files that your web browser saves and stores on your computer. They help to make our website more user-friendly, effective and safe. They do not collect any personal data. Cookies do not harm your computer, and do not contain viruses. In general, the cookies we use are “session cookies” that are deleted automatically when you leave the website. We may also use so-called “persistent cookies”, although you can delete these yourself by changing your browser settings accordingly.
You can also prevent all cookies from being installed by changing your browser settings, by choosing not to accept cookies in general. However, in some cases this may impact the proper function of this website.


4. Use of plug-ins

YouTube / Xing

We use YouTube to embed videos (legal basis in accordance with the GDPR: Art. 6 para. 1 lit f. with the operation of our website and in consideration of the interests of data subjects by deactivating the tracking function in the YouTube code).

The links/buttons in the sidebar that take you to YouTube and Xing are normal links to external pages. 
hese are not plug-ins, and therefore they do not collect or process any personal data from you. 


5. Google Tag Manager

We use Google Tag Manager of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (hereinafter “Google”) for our website. Google Tag Manager is a tag management system (TMS) that allows to manage tracking codes and related code fragments known as tags on our website. Google Tag Manager allows integrating Google services into a website.
When using Google Tag Manager, a connection to the servers of Google is established. As a result, Google stores the IP address of the browser of the device used by the visitor to these web pages. It cannot be ruled out that during this process, data are transmitted to Google in the USA and that US security authorities may be able to obtain access to these data. However, no cookies are set in conjunction with the use of Google Tag Manager.
For more information on Google Tag Manager and data processing by Google please refer to
The legal basis for using Google Tag Manager is our legitimate interest in accordance with Article 6(1)(f) GDPR. Our legitimate interest is the management of tracking codes in our online offering which enable us to analyse the use of our online offering and to improve and personalise our services. 


6. Web analytics using Google Analytics

This website uses Google Analytics, a web analytics service from Google Inc. (“Google”). Google Analytics uses so-called “cookies”, which are text files stored on your computer to facilitate analysis of your use of the website. Information on your use of the website generated by the cookies (including your IP address) is transmitted to a Google server in the USA and stored there. Google will use this information to analyse your use of the website, assemble reports on website activities for the site operator, and provide further services associated with website and internet usage. In addition, Google may transmit this information to third parties if this is required by law, or insofar as the third parties process this data on behalf of Google. Google will never combine your IP address with other data in Google's possession. You can prevent the installation of cookies by changing your browser settings accordingly; however, please note that in this case you may not be able to use all functions of this website in full. By using this website, you declare your agreement to the processing of your data collected by Google in the manner described above and for the purpose indicated above.

You may object to data collection and storage at any time with future effect. Regarding the discussion of analytic tools that use complete IP addresses, we would like to note that this website uses Google Analytics with the extension “_anonymizeIp()”, meaning that IP addresses are always abbreviated before they are processed further in order to exclude their being connected to any specific person.

Furthermore, you can prevent the delivery of data generated by the cookie on your use of the website (incl. your IP address) to Google and Google's processing of this data by downloading and installing the browser plug-in available at the following link: tools.google.com/dlpage/gaoptout?hl=de

You can furthermore prevent the collection of information by Google Analytics by clicking the following link. An opt-out cookie will be saved to prevent your data from being recorded in the future when you visit this website.

If you delete your cookies, you must click the link again.

Further information on the Google Analytics data privacy provisions is available here: http://www.google.com/analytics/terms/de.html


7. When do we transmit your data to third parties?

We only transmit your data to third parties without your express consent if we are obligated to do so by law or by an official or court order, or if this data must be transmitted to fulfil the contract (such as to transportation companies, package shipment companies, etc. who perform contractual services for you on our behalf). 

8. Where is my data stored?

We only process your personal data in computing centres within Germany.

9. How long will my data be stored?

Personal data will be deleted if it is no longer necessary to store the data for the purposes indicated in this declaration, unless the law requires the data to be stored for longer. 

10. What rights do I have regarding the processing of my data?

You and all other data subjects who may be affected by our usage of the data have the right to receive information on the personal data we have saved, and if statutory requirements apply, you also have the right to rectify, delete, or restrict the processing of such data.
ou and other data subjects furthermore have the right to receive your personal data in a structured, commonly used and machine readable format. This includes the right to transmit this data to another controller. If technically possible, you and other data subjects may also request from the time indicated that we transmit your personal data directly to other controllers.  

11. Right to object

If your personal data is processed based on legitimate interests in accordance with Art. 6 para. 1 clause 1 lit. f GDPR, then you have the right in accordance with Art. 21 GDPR to object to the processing of your personal data if there are reasons to do so based on your specific situation, or if you are objecting to direct advertising. In the latter case, you also have a general right to object, which we will observe without requiring any specific situation. If you would like to exercise your rights or revocation or objection, simply send an e-mail to dsgvo(at)kl-promotion.de.  

12. Updates and amendments to this data protection declaration

This data protection declaration is current and valid, and was last updated in May of 2018.
It may be necessary to update this data protection declaration due to the further development of our website and our services, or due to changing legal and official regulations.

The current version of the data protection declaration is always available at https://www.kl-promotion.de/datenschutz.html for access or printing.